Translating Goals vs. Values to Outcomes vs. Behaviors

Generally speaking, people think about their goals often but only think about their values occasionally. My gut tells me the reason for this is that people view goals as something tangible and values as intangible. However, the truth is actually the opposite. Values are more tangible than goals. Ultimately, goals translate to outcomes and values […]

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The One Question You Must Ask Before You Start Pursuing a Difficult Goal

When you think about your goals, there is one distinguishing point you must clarify. Is your goal just a goal or is it a difficult goal? People reach their goals all the time. However, the same can’t be said for difficult goals. By difficult goal, I’m generally referring to those goals that require a minimum […]

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Using the Metaphor of Running a Marathon to Prove Yourself Right

The most common goal I hear from adults approaching a milestone birthday is the desire to run a marathon. Why is this? Unquestionably, everyone who aspires to run a marathon has a different conscious motivation. However, I think everyone’s unconscious motivation is the same. It’s the metaphor of what it means to run a marathon. […]

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