The First Step to Launching a Startup that isn’t a Bridge to Nowhere

There’s a sad truth about launching a startup. The idea you start with will not be the idea that leads to your success.  This is sad for two reasons: Most people never launch their startup because they’re afraid their idea isn’t good enough Nobody’s first idea is good enough Therefore,  if you spend all your […]

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Three Acts of “Consistency” to Get Through Year One in Business

Your first year in business will make or break you.  You will make mistakes in your first year, but the act of being consistent can’t be one of them.  Being  inconsistent will kill your business for sure. So in year one don’t attempt to do too much until you can master these three things: 1.  […]

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Do You Have to Be an Expert or Authority to Build an Audience?

Yesterday I received some feedback that my writing was too authoritative.  The main reason given was that I blog about such a variety of topics that I can’t be an expert on all of them.  Therefore, I should write less authoritative and instead write with more qualifiers. This got me to thinking of two questions: […]

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